The New MySpace: Shawn Busteed shares some details
Music is a vital part of our culture, lifestyle and collective memory. Better than an energy drink when you need a boost, music stimulates adrenalin and gets you going. Music helps us through heartbreak and sadness and reminds of our past and old songs always trigger a walk down memory lane.
In the world of social media, we are busy liking, tweeting, chatting, sharing, going viral and engaging more than ever but we’ve lost out on that one fundamental piece that bonds us and friends gather around – music. Where Myspace was once a popular music-based social media site tying together social media with music lovers, design problems and the wide acceptance of Facebook eventually led to its demise.
We all remember the excitement around Justin Timberlake’s launch of the new MySpace teaser video from a couple of weeks ago highlighting its new sleek and polished look and features emphasizing imagery, a static footer navigation bar with a built-in music player and a left-to-right post timelines. But the new MySpace is more than just a pretty package backed by a famous name.
“There is a gap where Twitter and Facebook do not always find the most relevant content for people, and there are huge areas where pieces of content can be presented to users in a better way,” says Shawn “MySpace needs to focus first on getting users back to the site before they could really be more attractive to sponsors.”
Shawn also says that the teaser video didn’t highlight the level of social interaction and the design that that is planned for the social side of the new MySpace.
So now that you’re psyched, you’re likely wondering “When are we going to see these features?”
That’s what I was wondering too! New features will be rolled out slowly over the next few months – with no release date as of yet so stay tuned!
(P.S. I did ask Shawn if there was any way of asking Justin Timberlake these questions directly but that wasn’t possible — can’t blame me for trying!)
I’m a Digital Communicator (Corporate web, social media strategy, Interactive apps) for the public and private sectors – Always searching for innovation in Communications and Web.
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